Intellectual Property is the area of law that aims to guarantee creators/inventors, artists or those responsible for any production of the intellect, in the industrial, scientific, technological, literary or artistic domains, the right to obtain, for a certain period, exclusive commercial exploitation and rewards for their work.
Velloza Advogados lawyers work in protecting their clients’ intellectual assets – individuals and legal entities – also safeguarding Personality Rights, such as Image, Name and Voice, because, in times of intense innovation and rapid communication processes, this demand is becoming increasingly important.
We list below some examples of our work in the area:
• Prior art/viability research, protection strategies and filing of applications for registration of trademarks, software, industrial designs, patents for invention and utility models in Brazil and abroad;
• Monitoring and management of trademark, patent, industrial design, software, and other processes before the National Institute of Industrial Property (INPI) and abroad;
• Preparation of oppositions, defenses and appeals in infringements due to the improper use of trademarks, patents, trade names, copyright and situations that constitute unfair competition, in the administrative and judicial spheres;
• Negotiation, revision and preparation of Technology Transfer Contracts, Intellectual Property License/Assignment Agreements, and Legal Opinions on the payment and remittance of royalties, including when involving International Treaties;
• Incentive Laws and Cultural Funding Edicts – consulting on the application of companies as possible sponsors or proposers, preparation of the necessary Contracts and Licenses for the execution of the project, both for technical and artistic suppliers, including the regulation of the use of the image of those involved. Releases and Copyright and Related Rights Licenses of the works and professionals involved in each project; and
• Digital Influencers/Artists/Athletes/Celebrities – preparation and analysis of Contracts, including the assignment/licensing of Name, Voice, and Image for use on social media, ads (printed or digital), commercials, videos, films, soap operas, series (WEB or TV), plays, musicals, etc., in Brazil and abroad.